Natalie Baron – Designer at Nextdoor

Winning Isn’t For Everyone
Design System

A fully responsive, localized nike.com takeover bringing Kobe Bryant’s words to life, showcasing 40+ athletes in 20 languages through an immersive design system and custom dev tool built for global scale.

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Vibes on a Budget
Brand System

A bold, playful brand system for AliExpress’ summer campaign, celebrating individuality and great style at accessible prices across social, campaigns, and marketing collateral.

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Unboring My Boardroom
Experiential & Brand System

A vibrant campaign that turned everyday boardrooms into extraordinary spaces, featuring 2023 Pinterest trend-inspired branding, custom wallpapers, and immersive design.

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HBCU Makers Studio
Experiential & Brand System

A cultural celebration at The Big Homecoming, with interactive spaces highlighting HBCU sounds, Black-owned brands, and hands-on maker experiences.

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From seven towering Times Square screens to localized content for 32 teams, the Club World Cup launch made a global impact online and on the streets of New York.

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©️ 2025 Natalie Baron

Natalie Baron is a designer specializing in brand identity, design systems, and immersive experiences, currently at Nextdoor (previously Monks), based in Los Angeles.

Clients

Nike
FIFA
Pinterest
Google
AliExpress
HBO
L'Oréal
NYX Cosmetics
Nickelodeon
Walmart
Liquid IV
DreamWorks Jr.
IBM

Resumé
LinkedIn